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Welcome Nestlé Health Science

Logic Design Barcelona

"Since 2008"

A work place full of enthusiasts about design, strategy, technology and teamwork. Overcoming challenges is what gets the best from us.

01 — ESSENCE

We are a strategic branding agency collaborative and result driven

"Fullstack Team"

We have an integrated approach that combines multidisciplinary profiles throughout a collaborative process. The continuous interaction between team members allows us to achieve efficient results.

02 — LOCATIONS

Anchored in Europe

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Having local teams in different European offices enrich the strategic and creative processes of our clients’ global brands.

03 — BELIEF

We strongly believe in brand leadership

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"Leadership Funnel"

Brands are built through a collective dynamic. There are the consequence of what they intentionally want to project and what their audiences perceive. It must constantly reaffirm their vision and demonstrate it with facts and with a coherent and consistent system of expression.

04 — THE PROCESS

We have designed a methodology based on efficiency

USER
CENTRIC

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BRAND
DRIVEN

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DESIGN
FOCUSED

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creativity
collaboration
diversity
agility
empathy
test & learn

OpenPilot

coordination
alignment
goal centric
team spirit
guardian
end to end

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© OpenPilot 2015

All rights reserved

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© OpenPilot 2015

All rights reserved

"Efficiency Roadmap"

Our unique methodology Open Pilot® is based on the most efficient processes of collaborative work: design thinking, agile or lean startup. A process that starts with the problem definition or key challenge and ends with the design of solutions. It is an iterative process that allows us to progress steadily through intermediate validations and constant feedback from the target group.

05 — SERVICES

We use enlightening techniques and models

Innovation & Insights
Qualitative Resarch
Consumer Insights
Customer Journey
Product Pipeline
Retail Experience

Brand Strategy
Brand Launch
Brand Repositioning
Brand Elasticity
Brand Platform
Brand Architecture

Brand Design
Brand Assets
Brand Key Visuals
Corporate Identity
Packaging
Signage

Naming & Narrative
Brand Names
Baselines
Storytelling
Tone of Voice
Copys

06 — CLIENTS

Some clients who trust us

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07 — RESULTS

Some projects

Meritene

Creation of the Meritene sub-brand, Nutrición Reforzada, complete dishes with high nutritional density for people with swallowing problems. Implementation and design of packaging with validation with buyers and pharmacists as the main prescribers of the brand.

Solti Hope

Branding, web design, motion graphics, digital communication and social media campaigns for metastatic breast cancer research study.

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Sci Bites

Brand name, branding and digital platform design and development for a cancer research e-learning platform.

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Lubrizol

Naming, Branding and digital platform design and development.

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Angelini

 Communication campaigns, packaging and other several sales and communication materials for a pharmaceutical company.

Defimedica

Branding and multimedia creation for a distributor of bioprocess technology.

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Nestlé Infantil

Packaging and brand design. 

Éclair

Brand name, brand positioning, brand visual universe, e-commerce design and development, interior design, social media management and content creation for a perfumery chain.

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